Thursday, September 10, 2009

Toyota Camry gets a facelift

UMW Toyota Motor Sdn Bhd has given its bestselling Toyota Camry a facelift, updating a variety of features to maintain the model’s prominence in the market.


UMW Toyota Motor Sdn Bhd deputy chairman Takashi Hibi (left) and
Kuah presenting the new Toyota Camry after the car’s launch on Sept 2 at
UMW Toyota Motor Sdn Bhd’s Subang Jaya outlet.

The changes to the Camry, proclaimed the Autocar Asean car-of-the-year in 2007/2008, will not affect the engine of the car, which is available in 2.0 and 2.4 litre models. But the body and interior has been upgraded significantly.

UMW Toyota Motor’s president Kuah Kock Heng announced at the launch last week that the upgrades ensure "a touch of dynamism is blended into the premium feel to broaden its appeal."

Targeting "executives who want to make a difference", the company has made the car look sleeker with significant contour-sharpening changes to its front bumper and grille.

A new alloy rim design, with 10-spoke 16-inch rims for the 2.0 litre model and seven-twin-spoke 17 rims for the 2.4 litre models, adds a refreshing and exciting outlook to the car’s exterior design.

Additional exterior developments include High Intensity Discharge (HID) projector lamps to improve road

visibility, LED tail lights for increased response time, and cruise control functionality.

The new model responds to past criticisms with a redesigned interior that Kuah claimed aimed for a "graceful fresh ambience" through new generous mouldings that flow continuously from the upper dashboard to the doors and centre console.

This arrives with the car’s perforated leather seats, four-spoke leather steering wheels and spacious leg room.

Also new to UMW’s Toyota Camry is the Smart Entry & Start System, which is designed to unlock doors automatically when the owner comes into range of the vehicle with the car’s electronically-transmitting key.

The dashboard is integrated with features including a CD player, tuner, and a new auxiliary jack that will allow drivers to connect music players and iPods to the car’s 6-speaker audio system.

Toyota Camry’s original 2006 model sold over 26,000 units nationwide, and in the process has become Malaysia’s highest selling vehicle in the car industry’s executive sedan category.

Looking forward to great journeys ahead, the company forecasts domestic sales of over 1,000 Toyota Camry models each month until December this year.

The new Toyota Camry will retail at RM144,990 for the 2.0E version, RM154,990 for the 2.0G and RM174,990 for the 2.4V, including insurance for private registration.

Source: Thesundaily

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